To elevate the seasonal unboxing experience, I designed a cohesive holiday shipping suite that blends classic charm with Luna Norte’s established brand. Pulling assets from vintage gemology books, the holiday postcard features festive archival gemstone illustrations forming an implied Christmas tree, creating a timeless, festive moment right out of the box.
A signature brand sticker was reimagined as a die-cut ornament, transforming familiar branding into a holiday keepsake. I also created a limited-edition sticker sheet featuring richly colored gemstones designed to feel like a miniature treasure trove.
This suite was developed to make each shipment feel like a thoughtful gift—layered, collectible, and rooted in seasonal storytelling.