Valentine’s Day 2025

This seasonal campaign combined digital and print assets to create a Valentine’s experience across customer touchpoints. Online, marketing featured Valentine’s-specific highlights such as curated gift guides, trending heart-shaped styles, & matching “gal-entines” gifts. Mailing collateral extended the visual language offline, offering a tactile, keepsake-like experience with sweetheart gemstone heart “candy” stickers & a postcard featuring playful seasonal imagery.